Entrepreneurship and business consulting


Entrepreneurship and business consulting
This section is concerned with studying the general concept of leading companies, the concept of entrepreneurial opportunities, and will learn about business models in detail, and this section includes the customer development model, and after studying it will enable you to discover the problems and needs of customers, and will identify important aspects in the project development process The entrepreneur, and he must study how to develop the product, the marketing mix and its components, and what is inevitable is his good knowledge of accounting and its details, and finally the pilot projects their financing and sources of financing and many more. Evaluation type: Online exams Teaching language: Arabic
  • Leading companies:
  •  The evolution of the concept of entrepreneurship
  • Definitions of Entrepreneurship
  • Entrepreneurship benefits
  • Definition of an entrepreneur
  • Characteristics and qualities of entrepreneurs
  • Entrepreneurial traits
  • The pros and cons of entrepreneurship
  • Success factors of entrepreneurial projects
  • The difference between entrepreneurial projects and small enterprises
  • What is the difference between entrepreneurial projects and small enterprises?

 

  • The concept of entrepreneurial opportunities:
  •  Extrinsic and intrinsic catalysts for opportunity in entrepreneurship
  • Pioneering and traditional ideas
  • The difference between an opportunity and an idea
  • Characteristics of the entrepreneurial idea
  • Methods and methods for classifying the entrepreneurial opportunity
  • sources of opportunities
  • The three approaches to identifying business opportunities
  • Techniques for generating entrepreneurial ideas
  • Continuous development of entrepreneurial ideas

 

  •  business models:

  •  Advantage and competitive advantage
  • Entrepreneur questions
  • Business models concept
  • Concepts of innovation in business models
  • Components of business models
  • The Seven Questions for Business Models
  • Business Model Diagram
  • Elements of Business Policy and Structure Model

 

  •  Customer development model:

  •  Traditional market studies and customer development model
  • Defining the customer development model
  • The difference between customer development and product development
  • Stages of a customer development model
  • Writing hypotheses and filling out a business model diagram
  • Pilot project hypothesis model

 

  • Discover customer problems and needs:

  •  The goal is to identify customer problems and needs
  • How to interview clients about needs
  • A guide to interviewing clients about needs
  • Interview questions about needs
  • The number of interviews about customer needs
  • Outcomes of interviewing clients about needs
  • Client interview template

 

  •  Important aspects of the entrepreneurial project development process:

  •  The five steps of testing the solution stage proposed by (Steve Blank and Bob Dorf)
  • Product development
  • Definition of a viable primary product
  • Pre-order method
  • How to build clients
  • Method of reception and guidance
  • Magic wand method
  • The only way to use
  • Others product method
  • Guide to interviewing clients about the initial feasible product
  • Final product design
  • Product customer interview template

 

  •  Marketing mix:

  •  Marketing for entrepreneurial projects
  • Components of the marketing mix
  • Five customer segment
  • Customer Relationship Management

 

  • Accounting:

  •  The importance of accounting for the entrepreneur
  • The importance of accounting for business
  • Financial position accounts
  • Accounting equation
  • Cost accounting

 

  •  Pilot projects:

  •  Financing entrepreneurial projects
  • Project financing sources
  • Determine your financial needs to get started
  • Evaluation of start-up businesses
  • Project financial returns life cycle



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